Olympic muddle

The "jagged emblem" and logo for the 2012 London Olympics has just been unveiled, and it is hard to imagine a more ill-conceived, unattractive, and ultimately, confusing design. It actually manages to take athletics, one of the most beautiful, thrilling and fluid of human endeavours, and render it ugly and dull.

What could the other runners-up have looked like, one shudders to think, if this beauty was the winner?

Post a Comment

Popular Posts